DeSoto

De Soto announced the new Firedome in 1952. The new V8 engine gave good cruising capabilities with comfort. Ghia designed a new Adventurer for 1954. A convertible was introduced in 1956 with a sportier look and more power. The body was drastically re-styled for 1957. The body was also completely new for 1960 with the switch to unit bodyframe construction. The 383 engine was available for the Adventurer models. This is a book of contemporary road and comparison tests, model introductions, consumer analysis, technical and specification data, and driver's impressions. Models include: FireDome 8, Powermaster 6, Adventurer, FireFlite, Indy Pace Car, Firesweep, Diplomat, Wagons.

In between DeSoto's introduction in 1928 and its demise in 1961 would come 32 years of wonderful styling, bright colors, and power to spare. DeSotos were billed as "a lot of car for the money" and sales proved it. DeSoto was purely an American effort. One look at the graceful flying lady mascot on the hood of a DeSoto S-11 is all it takes to see that it was a different era - a time in American automotive history that is forever gone. Revisit this era in a concise history of this magnificent marque - illustrated with colorful pictures, period advertising, artist renderings and contemporary black and white factory photos that show the fine details of these beautiful cars.